Buddy Media Helps Marketers Take Advantage of Facebook’s New “Likes”
Buddy Media already helps big brands do more with their Facebook presence. Today the company is extending its service to include Facebook Open Graph integration. This update is about connecting the dots between user activity on and off Facebook — think the “Like” button — so that platform users can manage and track their website’s Facebook performance in addition to Page performance and content. They’ve also added real-time analytics for all social activity and a new publish option so that clients can connect with customers who “liked” content on their sites....