Facebook

Facebook has extended its “Gross National Happiness” prototype app to 18 new countries. The app analyzes words in status updates like “awesome” or “tragic” to track changes in the collective emotional state of its users. When Facebook applied the methods to its U.S. userbase last year, it found that happiness went way up on holidays and way down when celebrities like Michael Jackson or Heath Ledger passed away. While the results of the study weren’t surprising, the idea of using status updates to measure national happiness was a novel one. ...

Information has leaked that Facebook is set to roll out location-based features for users and brands as soon as this month. According to Advertising Age, users could see location options any day now. These features include the ability to check in at various locations, including retail spots and restaurants. We’re unclear as to whether users will be able to add or customize their own locations, but we are fairly positive that this move will put Foursquare, Brightkite, Gowalla and other location-based services in an uncomfortable position. ...

Even Facebook board members are not immune to phishing attacks. On Saturday, Jim Breyer of Accel Partners became the latest victim when his account was used to send a spam message to more than 2,300 friends. The message in question (see below) came in the form of an event invitation reading, “Would You Like a Facebook Phone Number?” and included an RSVP link. The phishing scam prompted individuals who clicked on the faulty link to enter their login credentials, which then caused their accounts to be hacked in the same manner. ...

Buddy Media already helps big brands do more with their Facebook presence. Today the company is extending its service to include Facebook Open Graph integration. This update is about connecting the dots between user activity on and off Facebook — think the “Like” button — so that platform users can manage and track their website’s Facebook performance in addition to Page performance and content. They’ve also added real-time analytics for all social activity and a new publish option so that clients can connect with customers who “liked” content on their sites. ...

If you’re a fan of cloud storage service Dropbox and own an iPad, it’s your lucky day. The iPhone version was already quite good, but Dropbox have now updated the app for better iPad support. The new version of the app, available for free here [warning: iTunes link], makes great use of the extra screen real estate afforded by the iPad and takes advantage of both portrait and landscape modes. A few other visual niceties separate the iPad from the iPhone version, making an overall slicker appearance and implementation on the larger device. ...

When consumer electronics shopping site Retrevo prepared for Mother’s Day by conducting a survey of parents’ social media practices, it found that nearly half (48%) of parents add their children as friends on Facebook. Parents admitted that “it can be awkward at times” when they follow their kids’ Facebook updates, but think that it’s probably worth it to keep tabs on them. Of course, savvy teens could easily exclude their parents from seeing potentially incriminating updates using Facebook’s advanced privacy features. ...

Ah, cellphones and dodgeball, they go together like… well… they don’t really go together at all, but that’s not stopping Samsung Mobile from organizing what will purportedly be the world’s largest dodgeball game on May 12. The practice of launching a stunt to herald the advent of a new product is nothing new — remember when the Droid took over Times Square? And Samsung is no stranger to the record realm; it attempted to make the World Record for collecting the largest donation of mobile phones in one location in April at the Samsung Mobile 500 at Texas Motor Speedway in Fort Worth, TX (the company failed). And managed to set the World Record for the fastest text message sent using Swype technology on the Samsung Omnia II. ...

Spam emails such as the one below have been doing the rounds on the Internet hoping to lure recipients into downloading a Facebook toolbar. If you download the file by clicking on “Download Here”, you’ll see a file with the icon shown below: If you take a closer look at the icon, “darkSector” is shown inside of it. How strange. Is this actually a Facebook toolbar? Let’s take a look at the property of the file since the file looks a bit fishy. In the file properties, you’ll see the following in the Details tab. ...

Self-proclaimed social media scientist Dan Zarrella has already applied linguistic methodologies to psychologically profile Twitter users. Now he’s using the same technology and approach to break down Facebook sharing behaviors. Zarrella uses the Regressive Imagery Dictionary (RID) and Linguistic Inquiry and Word Count (LIWC) methods to arrive at the conclusion that, “Articles … that include sexual references in their titles are shared on Facebook far more than the average story.” ...

Business employees are visiting Facebook from the workplace more than any other internet site, including Google, Managed Security Services company Network Box discovered in a recent study. The company looked at 13 billion URLs used by businesses in the first quarter of 2010 and found that 6.8% of all business Internet traffic goes to Facebook, which is double the amount of business traffic that goes to Google and nearly triple the amount that Yahoo gets. ...