Search

Back in November, we started hearing murmurs that Google was considering whether or not to factor site speed into its search ranking algorithm. In a blog post today, the search giant confirms it is now adding site speed to its list of criteria that could affect your Google ranking. It’s another step on Google’s long road toward achieving maximum speed and efficiency. The company even launched a Site Performance tool as part of its Webmaster Tools suite to help assess site performance statistics and make changes accordingly. Today’s blog post recommends a few other tools for evaluating your site’s speed as well, including the Firefox Add-on Page Speed, Yahoo’s YSlow and WebPagetest. ...

It seems I prompted an exploration of infection related search terms in Google Trends over on the Forbes.com Firewall blog. “Malware” is becoming a sort of catch-all term for end-users, slowly replacing the various types of Ad/Mal/Spyware classifications. Article here – worth checking out the comment by Andy Hayter, Anti-Malcode Program Manager of ICSA Labs, too. Of course, I like to think I might have contributed in some small way to certain search terms going the way of the Dinosaur… ...

Criminals like to attack the biggest target because BIGGER generally provides a better Return On Investment (ROI). Windows is a good example. Mac is indeed safer than Windows but it isn’t necessarily because Mac is more secure. Windows has a larger market share and that equals more potential victims. How about search engines? What is the biggest search engine on the block? Google — and the bad guys know it. The result? ...