Social Media

Next week, FarmVille players will have the ability to grow peanuts, thanks to ad agency Saatchi and Saatchi and an Israeli candy brand. We’re told this is the first time a FarmVille crop has been directly linked to a brand. Saatchi Interactive in Tel Aviv is working on a rollout campaign for Elite Taami Nutz, a peanut-filled variant of a popular Israeli chocolate bar. The new crop will roll out with a simultaneous farm design competition on April 14. The peanuts cost 20 credits to buy, sell for 78 credits and can be harvested in 16 hours. ...

Apparently, Facebook isn’t the only online sphere where ninjas are becoming a problem — The LinkedIn Blog reports that the job title “Ninja” has become more and more popular since 2002. According to LinkedIn, those who deem themselves “ninjas” tend to work with computers, social media, design, customer service, advertising and finance, and — as you can see from the chart below — their ranks have been steadily growing since the dawn of the century. ...

Now we know for certain: Twitter is working on a major redesign of its web interface. Twitter’s lead designer has just revealed a taste of what’s to come. Doug Bowman, the head of Twitter’s design team, posted a teaser picture displaying the new interface. While it doesn’t reveal much, it does show that the profiles are being overhauled, and so are the stats that are displayed on profiles. As you can see from the image, new stats displayed on profiles include the amount of days you have been on Twitter, the average number of tweets you send per day, and the percentage of @replies recently. ...

One month ago we heard about the official Twitter app for BlackBerry, which has been in the works for quite some time now, bringing features such as automatic URL-shortening, easy photo-sharing, push and message list integration and search filtered by geolocation. Today, the first public beta of the app is available in the BlackBerry App World. Based on the feedback from closed beta testing, the developers have added several additional features. These include notifications of new tweets and @replies/mentions, support for lists, profile editing and persionalization settings, and changing the font size and style. You can get Twitter for BlackBerry here. How do you like it? Please, share your opinions in the comments!

It was only a matter of time before the merest of “iPad” mentions on sites such as Twitter would result in autospammed messages like this: These bots will fire a message claiming “we need someone to test and keep one iPad” (or simply “Free iPad here”) to anyone discussing the latest gadget to hit the streets, sending you to various promotional sites like the one below: ...

Oh dear — looks like it’s time to add FarmVille to the list of internet addiction scares after a 12-year-old UK boy has amassed £905 in FarmVille debt. About £288 of that came from the boy’s own savings, while £625 was billed to his horrified mother’s credit card. The debt — which is equivalent to about $1400 USD — was racked up in all of about two weeks’ worth of gameplay. In the popular casual Facebook game, players can spend real money to accrue virtual currency and items. It’s a business that’s booming enough to garner the game’s developer Zynga an estimated valuation as high as $5 billion. ...

There are a number of Toolbars out there in the wild with a nasty sting in the tail for anybody using them to login to Facebook. We’ve seen two of these so far; it’s possible there are more. Promoted as toolbars that allow you to cheat at popular Zynga games such as Mafia Wars, they appear to be normal at first glance with a collection of links to various websites and other features common to this type of program. ...

The Inquirer security news site were reporting that the 25-year-old arrested by French police for hacking a Twitter data base and accessing U.S. President Barak Obama’s account guessed the admin’s password. The unemployed man, who went by the handle “Hacker Croll.” is not a genius, the news site concluded. “Apparently it was a doddle to do. He simply guessed people’s passwords by working them out from information on their blogs or online pages they had created about themselves,” it said. ...

Facebook is, by its nature, a social experience. But as the undisputed king of social networking expands ways for its users to interact, it’s raising more questions about how much of their information is made available to people they don’t know. In some cases, users may not even realize it’s happening. One example is the hundreds of thousands of developers approved by Facebook to create games, quizzes and other applications. Some of those developers are able to access basic information about users after a Facebook friend has started using their application. ...

New Scientist is reporting that a massive database culled from the public profiles of 210 million Facebook users has been destroyed before its anticipated — and controversial — release to researchers. Pete Warden, a former Apple engineer, reluctantly deleted the data after Facebook threatened legal action, saying he could not afford to fight a lawsuit. He said Facebook was not aware that such information was available and that the flaw is being patched. ...