Stats

Demand for Evernote’s notetaking tool is growing at an ever increasing rate. The startup has just surpassed three million users, which means the company has attracted over one million new users in four months and that growth is rapidly accelerating. Evernote is now registering 8,000 new users per day — no doubt with the help of its fantastic iPad app. The company also points to international interest as well as partner referrals as drivers of growth. ...

When consumer electronics shopping site Retrevo prepared for Mother’s Day by conducting a survey of parents’ social media practices, it found that nearly half (48%) of parents add their children as friends on Facebook. Parents admitted that “it can be awkward at times” when they follow their kids’ Facebook updates, but think that it’s probably worth it to keep tabs on them. Of course, savvy teens could easily exclude their parents from seeing potentially incriminating updates using Facebook’s advanced privacy features. ...

The Android Team today published a snapshot of the platform which shows the versions of Android most commonly in use. Though the platform is frequently criticized for being highly fragmented, there are three versions used far more than the rest. Out of the six supported versions of Android, it is a close three-way split between 1.5 (37.2%), 1.6 (29.4%), and 2.1 (32.4%). Version 1.1, 2.0, and 2.0.1 combined only make up 1% of Android users. ...

Self-proclaimed social media scientist Dan Zarrella has already applied linguistic methodologies to psychologically profile Twitter users. Now he’s using the same technology and approach to break down Facebook sharing behaviors. Zarrella uses the Regressive Imagery Dictionary (RID) and Linguistic Inquiry and Word Count (LIWC) methods to arrive at the conclusion that, “Articles … that include sexual references in their titles are shared on Facebook far more than the average story.” ...

Business employees are visiting Facebook from the workplace more than any other internet site, including Google, Managed Security Services company Network Box discovered in a recent study. The company looked at 13 billion URLs used by businesses in the first quarter of 2010 and found that 6.8% of all business Internet traffic goes to Facebook, which is double the amount of business traffic that goes to Google and nearly triple the amount that Yahoo gets. ...